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“This much we know is true: cities are the future–In the 21st century, cities will be where the action is, where ideas and innovations spring up–For better or worse, our future is urban.“
Richard C. Longworth
the British are coming! Los Angeles was not the only city where YouTubers started to pop up, as concurrently across the Atlantic Ocean, the UK started to see a small batch of their own YouTubers in the early 2010s. Thus, the arrival of the British YouTubers. Early British YouTubers were Zoella (Zoe Sugg), Jacksgap (Jack &…
the gold rush of YouTubers Early YouTubers are the blueprint for what content creators and content creation is today. From the online personalities to the creative and ambition drive so many YouTubers have embarked and continue to do so both on and off the platform. I argue that the first content creators were YouTubers. YouTube as a…
how covid impacted content creation It would be an understatement to say that COVID-19 changed the world. Anyone and anything were impacted by the contagious virus, as entire economies–not just financial ones–and institutions were at the mercy of a global pandemic. Though I want to particularly touch on how lockdown impacted both the consumption and…
why we should start using the term content creator more in 2026 “A content creator is different from an influencer–they are two separate things,” former YouTuber Catrific, also known as Cat Valdes in real life, expressed to me over the phone. I spoke with Cat back in April about her experience being an early YouTuber,…
Only being a year out since lockdown, I still felt as though I was not able to fully venture and explore my city, so watching NYC related content felt like a “check-in” to see how other parts of the city was handling and navigating the changing environment post-lockdown. Aside from watching James & Karla and…
New York City, 2021. The city was entering its first year out since lockdown, a post COVID-19 era so to speak. I was in my spring semester of sophomore year in college, where Zoom classes became all too familiar and the routine of waking up to sit at my make-shift ‘work from home’ set up to…
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